How to List on MLS For Sale By Owner in Massachusetts
If you’re selling your house in Massachusetts, you need to list it on the MLS. The MLS is the most powerful tool to sell and buy homes in Massachusetts.
Only real estate agents have access to the MLS. But as a home seller, you don’t have to pay thousands in listing commission to an agent to list and sell your home. There are 4 options how you can list on MLS:
- List Yourself via a FSBO Website (Most Recommended): Some of the best FSBO sites will let you list and sell your home yourself. And in doing so, you’ll save thousands in commission!
- List on a Flat Fee MLS Service: A Flat Fee MLS service will get you on the MLS for a flat fee, with no listing commission.
- List with a Discount Broker: Discount Brokers charge anywhere from 0.5% to 2% in commission. Here’s our ranking of America’s best discount real estate brokers.
- List with a Traditional Agent (Least Recommended): A traditional real estate agent will charge you a full 2.5% to 3% commission. Plus they can be old school, with manual and inefficient processes.
Home prices in Massachusetts are rising but are expected to reduce further as the year progresses. So, if you want to sell your house in Massachusetts, now is the time!
MLS is Key for Sellers 💯
- Most homes in the Massachusetts sell via the MLS. The MLS gives you unparalleled exposure to both buyer agents and buyers.
- Homes on MLS sold for 17% more than non-MLS listed homes, according to a Bright MLS study. MLS homes also sold faster.
- MLS listings get syndicated to Zillow, Trulia, Realtor.com, Redfin, and hundreds of other websites giving your property critical exposure.
- There are 600+ MLS’ in the U.S. It is critical you list on your local MLS. This ensures your listing is viewable to your local buyer agents.
What is the MLS in Real Estate?
Multiple Listing Service (MLS) is a database that enables real estate agents and brokers to list and view homes for sale. An MLS listing includes all the information about your property, such as its price, description, and photos.
The homes listed on MLS are syndicated to various online real estate websites. This amplifies the exposure your property gets.
Only licensed real estate agents have access to the MLS. Consequently, only real estate agents can create MLS listings.
» List with Houzeo in Massachusetts: List on MLS by owner with Houzeo.com without a real estate agent license.
Benefits of Listing a Home on MLS
Listed below are some of the benefits of listing on the MLS in Massachusetts:
- Get Maximum Exposure: When you list on MLS, your listing gets syndicated to hundreds of real estate websites such as Zillow, Trulia, Redfin, and Realtor.com. This boosts your property’s visibility to potential buyers.
- Market to Buyer Agents: According to NAR, 86% of home buyers purchased their homes through a buyer agent last year. Listing on MLS is the most effective way to market your property to potential buyers.
- Incentivize the Buyer Agent: As mentioned above, buyer agents are involved in most real estate transactions. The MLS allows you to incentivize buyer agents with a competitive commission.
- You Can Sell Faster: Homes listed on MLS are sold 17% faster than those that were not listed on MLS.
What is a Flat Fee MLS listing?
A flat fee MLS listing service will list your house on the Massachusetts MLS at a flat rate. Unlike hiring RE agents, you can skip paying a hefty sum as a commission with a flat fee MLS service.
There are two types of flat fee services:
- MLS Entry-Only Services: They only list your home on Massachusetts MLS for you. Some might also syndicate it to other websites like Zillow and Trulia.
- MLS Packages: They provide additional services, besides listing on the MLS, like photography, yard signs, and showings.
Rankings: 5 Best Flat Fee MLS Services to List on MLS Yourself in Massachusetts:
Flat Fee MLS Service | Price | Hidden Fees | 100% Online | Offer Management | Showing Management | 5-star Reviews | Mobile App |
---|---|---|---|---|---|---|---|
1. Houzeo | $229-$1200 | None | ✅ | ✅ | ✅ | ✅ | ✅ |
2. Landfall Properties LLC | $0- $999 | 1% | ⛔ | ⛔ | ⛔ | ⛔ | ⛔ |
3. Entry Only | $399- $999 | 0.1%-0.5% | ⛔ | ✅ | ⛔ | ⛔ | ⛔ |
4. iSoldMyHouse | $269 | 0.1%-0.25% | ⛔ | ⛔ | ⛔ | ⛔ | ⛔ |
5. FSBO.com | $99- $399 | None | ⛔ | ⛔ | ⛔ | ⛔ | ⛔ |
Reviews: 5 Best Flat Fee MLS Companies in Massachusetts
1. Houzeo
4.9/5
(5,465 reviews)
Houzeo offers the best combination of maximum savings, advanced technology, 5-star customer support, and listing exposure.
Houzeo offers 4 comprehensive Flat Fee MLS listing plans.
- Bronze – $379+: In this basic plan, you get a 6-month listing term with 24 photos. You get unlimited listing changes and open houses.
- Silver – $399+: In the silver plan, you can list 24 photos for 6 months. You also get a yard sign and unlimited listing changes.
- Gold – $379+: Gold is Houzeo’s signature MLS package with tech features like Houzeo Showings, Houzeo Offers, and DigiTransact.
- Platinum – $349+: This is the ultimate flat fee plan with a 1-year listing term and virtual full-service from a licensed broker.
👉 Houzeo Reviews: Find out why Houzeo is America’s #1 MLS listing service!
Houzeo has the best tech available for a Flat Fee MLS platform. Check out Houzeo Reviews.
- Maximum Savings: With Houzeo you save at least 3% on listing agent commission. All fees are disclosed upfront, so there are no Houzeo hidden fees.
- Advanced Tech: Houzeo’s tech is stellar. You get an intuitive seller’s dashboard, free mobile app, and 100% online paperwork.
- Maximum Exposure: Your home is listed on 100+ real estate websites like Zillow and Trulia. This ensures maximum eyeballs on your property.
- Nationwide Coverage: Houzeo covers 47 states and DC.
👉 Houzeo Customer Reviews: Houzeo is rated “Excellent” with a 4.9 out of 5-star rating by 5,000+ home sellers on Google reviews and Trustpilot.
In our research, we found no major red flags with Houzeo. Customers have consistently given positive reviews about their experience.
» Houzeo Complaints: Find out what sellers said about Houzeo.
Houzeo is rated 4.9 out of 5 stars by 5,000+ customers on Google and Trustpilot.
» Houzeo Reviews: Over 5,000 home sellers have rated Houzeo as “Excellent.”
2. Landfall Properties LLC
5/5
(40 reviews)
Landfall Properties provides a 60-day free listing plan for FSBO sellers. If your home sells in less than two months, you are required to pay the buyer's agent commission.
Landfall Properties has 2 Flat Fee Plans on offer.
- Level One Package – Free: This package includes a free listing of 60 days. You can upload up to 40 photos with unlimited listing changes. However, you must pay 2% – 2.5% as broker commission.
- Level Two Package – $499: With this plan, you get an unlimited listing term and a ‘for sale sign‘. It includes contract forms and addendums, escrow services, virtue al tours, and Realtor.com visitor statistics.
👉 Full-Service Plan: Landfall Properties offer’s a full-service plan ‘Level Three’ for 1%’ with broker Paul Marino.
Landfall Properties can be a decent option for MA home sellers.
- Free 60 days Listing: Landfall Properties offer a 60-day free listing plan for FSBO sellers. If your home sells within two months you must pay the buyer’s agent commission.
- Easy Upgrades: You can easily upgrade to the full-service package. Or cancel your listing anytime.
- No Limit Broker Consultation: All three packages include broker consultation via email/text message.
👉 Customer Reviews: Landfall Properties has a rating of 5.0 stars from 46 reviews on Zillow.
Landfall Properties have certain drawbacks to note.
- Agent Commission: The FREE package will cost you eventually. You must pay a broker commission of 2% – 2.5% depending upon the use of buyer services.
- Low on Tech: You do not get a sellers’ dashboard nor a free mobile app for easy listing management.
We recommend the Level two package priced at $499 for most FSBO sellers. Plus you can easily upgrade to the full-service Level three package with $499 carried forward as a credit.
3. Entry Only New England
0/5
(No credible reviews)
Entry Only is a decent option for FSBO sellers, and offers 3 Flat Fee MLS packages.
Entry Only gives you 3 Flat Fee options.
- Basic – $349: This plan includes a 12-month MLS listing with 10 photos. You also get unlimited listing changes and assistance with MA real estate forms.
- Standard – $547: This plan includes everything from the Base package plus 30 photos. You also get an FSBO pricing guide, buyer agent commission report, and marketing flyers.
- Advanced – $697: This plan has everything from the Standard package plus 42 photos. You also get a seller report from Realtor.com and educational material on offer negotiation.
Entry Only can be a decent option for FSBO sellers.
- Comprehensive Assistance: You get assistance with Massachusetts state real estate forms, an FSBO pricing guide, and a buyer’s agent commission report.
- Direct Buyer Leads: Your listing is published with your contact details and instructions to contact you directly. This can save precious time in a hot market.
Although, Entry Only has a 5-star rating it lacks in certain aspects.
- No á la Carte Services: Entry Only New England does not offer any add-on services. You must buy the expensive plans directly if you require any additional service over barebones listing.
- Limited Exposure: The company lists the property only on one MLS, i.e., MLS PIN (Property Information Network). This can considerably reduce your potential buyer pool.
We recommend the standard plan priced at $547 for most FSBO sellers. However, if you are looking for á la Carte Services you may want to consider Houzeo instead.
4. I Sold My House
4.7/5
(60 reviews)
We support iSoldMyHouse.com in the 8 states it operates in. We suggest buying the "Get Sold" plan if you reside in one of these states. More than six photos should be taken because they help sell your house.
iSoldMyHouse provides 2 packages:
- Get Listed – $299+: The package includes a listing term of 6 months with 6-10 photos.
- Get Sold – $399+: The package includes a listing term of 6 months with 25 photos.
» Is ISoldMyHouse Legit?: Read this blog to find out.
iSoldMyHouse.com is a good choice in the 8 states where it offers services.
- Experienced Broker: The owner of iSoldMyHouse, Kris Lippi is an experienced real estate broker. Kris is one of the few brokers with great expertise in For Sale By Owner MLS listings.
- Robust Customer Support: iSoldMyHouse has good reviews on trusted websites like Google and BBB.
» Pros and Cons of Homecoin: Read the in-depth analysis of Homecoin.
There are a few negatives with iSoldMyHouse.com
- Leads Sold to Local Brokers in 42 States and DC: iSoldMyHouse.com offers services in 8 states. In the remaining 42 states + DC, it sells your information to a local broker. Then, a local broker will contact you to list your property. You don’t get any listing assistance or customer care support in these 42 states + DC.
- Slow Listing & Time to Make Changes High: In the 42 states + DC where it does not provide its services, it sells your information to a local broker. Due to this your listing on the MLS and other FSBO paperwork gets delayed.
- Not 100% Online: iSoldMyHouse is low on tech. You have to review offers and manage inspections manually. It also does not offer a mobile app.
- Limited Coverage: I Sold My House currently serves in only 8 states. You will have to check if their packages are available in your area.
👉 iSoldMyHouse Review: Read a detailed review for iSoldMyHouse before investing.
We recommend iSoldMyHouse.com in the 8 states it covers. We suggest you buy the “Get Sold” plan if you reside in one of these states. Getting more than 6 photos is crucial because it helps to sell your house.
» ISoldMyHouse.com Reviews: Do consider reading these reviews before choosing ISoldMyHouse.
5. FSBO.com
2.7/5
(5 reviews)
FSBO.com offers For Sale By Owner services, saving you money on costly commissions. They do not, however, directly list you on the MLS.
FSBO.com offers 2 packages for FSBO home sellers.
- Basic Package – $99.95: This is a basic plan where your property is listed on FSBO.com and Redfin for 6 months. You do not get MLS listing in this plan.
- MLS Package – $399.95: The package includes an MLS listing term of 6 months with up to 20 photos.
Additional Services
- Classic FSBO.com Yard Sign w/ Stand: $60
- Directional Arrow – For Sale By Owner: $12
- Open House Directional Arrow: $12
- Sign Riders: $12
👑 The Queen’s Take: FSBO.com offers For Sale By Owner services, saving you thousands on hefty commissions. However, they do not list you on the MLS directly. Instead, they connect you with a broker at the state level.
👉FSBO.com Pricing: Read to know more about FSBO.com pricing.
FSBO.com can be useful for experienced home sellers.
- Multiple Listing Categories: You get to highlight your listing in specific sections dedicated to foreclosure, pre-foreclosure, tax lien, or bankruptcy.
- User‑Friendly Interface: FSBO.com has a simple website that is easy to navigate. It has a basic interface that enables you to create your listing by adding relevant information.
👉 Pros and Cons of FSBO.com: Read the benefits and drawbacks of listing with FSBO.com.
In our research, we found some drawbacks of FSBO.com.
- Extra Charges for Listing Photos: If you want to add more than 20 photos to your listing, you have to pay extra fees of $50 to $60.
- Expensive à La Carte Services: For add-on services like e-lockbox rental and showing service you have to pay $150 and $75 respectively. These services are costly compared to other Flat-fee MLS service providers.
- Limited Tech: FSBO.com lacks automation features. You have to manage your listings on your own.
- No DIY Resources: FSBO.com does not provide any resources to enhance your listing experience.
FSBO.com has no reviews from credible sources.
» FSBO.com Reviews: Read to learn more about FSBO.com
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💡 Cheapest Ways to List on MLS: Paying 3% of the purchase price as real estate commission can become an unwelcomed expense if you are an experienced seller. We recommend opting for a Flat Fee MLS Package for listing For Sale By Owner on MLS.
How to List Your House on MLS in Massachusetts?
You can list your house on Massachusetts MLS using several methods, using a full service realtor or a Flat Fee MLS service. However, the steps to listing on the MLS are the same.
Here we can look through the basic steps of “how to list on the MLS”.
- Do Your Research: There are several ways to access the MLS, hiring a real estate agent is just one of them. You should know all your options before proceeding.
- Find What Suits You Best: Most companies offer a range of Flat Fee MLS listing packages, differing in features according to the seller’s experience, the listing term, and MLS coverage.
- Get Professional Photographs: 87% of buyers rely on photographs to make a decision. Accordingly, getting professionally clicked photos of your house can help you sell your house faster.
- Create a Listing: While creating a listing for your local MLS, go with a catchy headline, comprehensive description, and attractive photographs.
- Get listed on MLS: After finalizing these all prospects, forward the same to the listing agent and get your property listed on the MLS.
How Much Does it Cost to List on MLS in Massachusetts
The cost of listing on the Massachusetts MLS depends on the method you use. You can pick a full service agent or a flat fee MLS service.
A full service agent will require you to pay a seller agent commission of 2-3%. A flat fee MLS service will get you listed at a flat rate.
However, beware of hidden charges and fees at closing. Some sites may not be upfront about these costs.
Alternatives to Listing on MLS By Owner in Massachusetts
There are alternative ways to List on the MLS By Owner, and they are as follows.
- Going Completely FSBO: ‘For Sale By Owner’ refers to selling real estate without the assistance of a real estate agent or broker. Many For Sale By Owner MLS listing services like Houzeo, Zillow, Craigslist, and ForSaleByOwner.com offer free listings on their respective websites.
- Discount Real Estate Brokers: A discount real estate broker offers all the services that a traditional real estate agent does for a fraction of the cost. They typically sell your house for a 1% commission compared to the 2.5% to 3% charged by a traditional real estate agent charges.
» Creative Ways to Market an FSBO House: Find out 18 Creative Ways to Market a House For Sale By Owner Homes.
How to List on MLS via Houzeo.com in Massachusetts?
List your home on MLS via Houzeo.com in 4 simple steps!
- Start Your FREE Listing: On your browser, go to Houzeo.com and click on “Start Free Listing” at the top right corner.
- Add Information About the Property & Photos: Register, and on your Houzeo dashboard click “Sell a Property“. Provide your property information, select a buyer agent commission, and upload photos.
- Choose a Listing Plan: Houzeo offers 4 MLS listing packages. We recommend the GOLD package as it will give you access to all of Houzeo’s technologically advanced features, like listing management, scheduling showings, and offer and lead management.
- Complete the Listing Documents: Listing docs will be automatically assigned to you based on your listing agent, property type, and local MLS. Completing the listing paperwork will take about 20 to 30 minutes.
If everything is in order, your listing will be live on your local MLS within 24-48 hours!
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Final Word
Listing in the MLS in Massachusetts is a great way to boost the sale of your property. However, it can be expensive as access to MLS is restricted to real estate agents.
Even if you are new to selling, listing on MLS for sale by owner with a Flat Fee MLS broker like Houzeo can gain you profit.
» Houzeo Reviews: Check out what FSBO sellers have to say about listing with Houzeo.com
Frequently Asked Questions about Listing on MLS
1. Is Flat Fee MLS legal in Massachusetts?
Flat Fee MLS is legal all over the United States. In fact, the US Department of Justice just updated their bulletin highlighting the benefits of Flat Fee MLS for For Sale By Owner home sellers.
2. Are Flat Fee Realtors good in Massachusetts?
Some home sellers assume that since flat-fee realtors are working for lower fees they might not provide you with good services but there are thousands of home sellers who’ve already tried these flat-fee realtors and they have saved thousands of dollar with the best services!
3. Can I request to add open houses easily?
Our IntelliList Listing Management system makes requesting open houses to be added a breeze!
4. How much money can I actually save?
You can save up to 100% of the real estate commissions! With the Flat Fee MLS listing on Houzeo, you save the 3% listing agent commission. You’re obligated to pay the buyer’s agent the commission you offered if they’re represented by an agent, but if you procure a buyer with no agent involved, you can save even that!
» Houzeo Hidden Fees: Read further to know how much more you can save!
5. How to sell your house in 2024?
If you want to sell your home in 2024, you must follow these tips:
1. List on MLS.
2. Offer a competitive buyer's agent commission.
3. Set a competitive pricing for your house.
4. Use professional photography.
» List on America’s #1 FSBO Site and save thousands of commission.
6. Do I need to sign a contract to list my home in Massachusetts?
Yes, but these contracts for Flat Fee MLS listings are generally “entry-only”. That means they’re limited to the agent entering your listing into the MLS. And they can be canceled/terminated anytime with no penalty!
7. Can you list rentals on the MLS in Massachusetts?
Yes, you can list rentals on the MLS. Listing rentals on the MLS can boost your visibility and give you a competitive edge. Accordingly, you can close the rental transaction faster.
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